The Inter Media Publicity Coordination Committee held its monthly meeting in Imphal, stressing stronger coordination and improved publicity of government programmes across Manipur.
Imphal, July 6: The Inter Media Publicity Coordination Committee (IMPCC), Manipur Chapter, held its monthly meeting on Monday at the auditorium of the Directorate of Information and Public Relations (DIPR), with members emphasising the need for stronger coordination among government departments to improve public communication and outreach.
The meeting was organised by the Press Information Bureau (PIB), Imphal, and hosted by the Directorate of Information and Public Relations under the chairmanship of Dr. Engam Pame, IIS, Additional Director General, PIB Imphal.
Representatives from several central and state government departments and media organisations attended the meeting. These included the Press Information Bureau (PIB), Central Bureau of Communication (CBC), Doordarshan Kendra (DDK), All India Radio (Akashvani), National Informatics Centre (NIC), National Institute of Electronics and Information Technology (NIELIT), Income Tax Department, Indian Council of Agricultural Research (ICAR), Indian Oil Corporation Limited (IOCL), Institute of Bioresources and Sustainable Development (IBSD), Food Corporation of India (FCI), Accountant General (AG) Imphal, Central Goods and Services Tax (CGST), Sports Authority of India (SAI), Airports Authority of India (AAI), and DIPR Manipur, among others.
Welcoming the participants, Dr. Engam Pame appreciated the continued cooperation and active participation of member organisations. He observed that while many government departments are implementing important programmes and public welfare initiatives, several of these fail to receive adequate public attention due to limited publicity.
He encouraged departments to regularly share information on their schemes, achievements and success stories through the IMPCC platform, describing it as an effective bridge between government agencies and the public for timely dissemination of information.
During the meeting, representatives from participating departments presented reports on activities undertaken over the past month. The presentations covered ongoing projects, awareness campaigns, capacity-building programmes and public outreach initiatives, while also outlining future plans to improve service delivery and citizen engagement.
The discussions focused on enhancing coordination among departments and improving the visibility of government initiatives through better planning, timely dissemination of information and wider use of both conventional and digital media platforms.
Participants also discussed aligning communication strategies with national priorities and ensuring effective dissemination of information relating to flagship government programmes and schemes. Members reaffirmed their commitment to supporting the vision of Viksit Bharat through clear, accurate and citizen-centric communication.
The meeting concluded with participants reaffirming their commitment to sustained collaboration, regular information sharing and continuous improvement of communication practices. They agreed that strengthening the IMPCC platform would help build a more transparent, responsive and citizen-focused public communication system in Manipur.
